Concept Creation
Through close client discussion the first objective for the Esa team is to establish what the message is and to gain a complete understanding of the product, guaranteeing a memory for the audience. Once this has been understood, the concept will be designed with a view to linking all areas such as environmental space design, creative content and the total live experience. All department heads are briefed re the vision to ensure everyone involved is enrolled and understands the event destination. From this point a critical path is planned with a view to having regular updates with the client so they are fully briefed during the journey.